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CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 17, 2021

CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 17, 2021 3 Keys to Winning Hearts and Minds Virtually 1. Consider the New Golden Rule Many of us have been reciting that adage since we first learned to tie our shoes. Yet, in today’s world, it’s no longer enough to simply do unto others as we’d like. Rather, we say, “never deliver a presentation you wouldn’t want to sit through.” Now, Sanchez explains that presenters and leaders must take it a step further: “Never deliver a presentation that is less engaging than it would have been in person.” And that means putting audiences needs and experiences at the center of every decision you make—from the key themes of your content all the way through presentation format…

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HARDISON’S TIPS – DECEMBER 16, 2021 – Selling Value

HARDISON’S TIPS – DECEMBER 16, 2021 – Selling Value Does your sales team know what they are selling? Are all your sales reps articulating your product or service’s value in a similar manner? Is the value shared important to your customer base? And perhaps most importantly, do your prospects understand what solutions your company offers (and why those solutions should matter to them)? If you answered “no” to any of these questions, you probably need to fine-tune your Value Proposition. Here’s what a Value Proposition is, why such a crystal-clear statement of value matters, and how to create a value proposition that can help you gain a competitive advantage and customer engagement: What a Value Proposition Is, What it Isn’t, and Why It Matters A…

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CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 16, 2021

CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 16, 2021 Master the Skill of Virtual Presentations Is there consideration for the screen size your audience is using?  E.g., whether they are using phones, tablets, laptops, desktops, or even multiple monitors? Does your content need to be customized for each format? Absolutely. The more you know about your audience and the environment in which they might be watching your presentation, the more you can design your slides to be most accessible on that type of device. But it can be hard to predict. If you’re speaking to a mixed audience in different places, they might be using a wide range of devices from laptops to large screen TVs in conference rooms. If you’re presenting to an internal audience and you…

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HARDISON’S TIPS – DECEMBER 15, 2021 – Faster & More Profitable Sales Hires

HARDISON’S TIPS – DECEMBER 15, 2021 – Faster & More Profitable Sales Hires Best Training for Sales Team Hires One of the top things to look for when hiring sales reps is transferable skills. In other words, you don’t need to hire someone with industry experience if you can land star sales performers who will quickly get up to speed. Your in-house sales-team training for new hires should be focused on teaching new-hires how you use your sales process to determine product fit, including positioning, buyer personas, and competition. Let’s look at what each of these entails a little more closely. Positioning: This is your chance to define your value (and your customers’ perception of your value) within the industry. Potential customers will compare your product…

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CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 15, 2021

CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 15, 2021 Master the Skill of Virtual Presentations It’s your job as presenter or facilitator to steer the conversation and let people know at the beginning of your presentation how you want participants to interact with you and each other. Do you want them to post questions and comments in the chat as you go, or do you want them to hold those questions until the end of a section or the end of the presentation? If the virtual meeting platform you’re using gives you a different way to funnel their comments, like an actual Q&A feature, then instruct them to use that feature to post their questions (although, some people just won’t comply and will use…

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HARDISON’S TIPS – DECEMBER 13, 2021 – Faster & More Profitable Sales Hires

HARDISON’S TIPS – DECEMBER 13, 2021 – Faster & More Profitable Sales Hires What’s your approach when hiring sales reps? Companies often hire sales reps who have knowledge of, or even a passion for, the brand’s product or industry — which is great because it gives you a team of “walking brochures” who can spout off all the benefits of your product. There are drawbacks, though. While you can teach people about your product, you can’t teach them how to sell. OK, that’s an exaggeration. But only slightly. It is possible to teach people how to sell, but it takes a lot of time — more time than you probably have. Which is why it‘s much better, faster, and more profitable to hire a skilled salesperson, then teach…

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CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 12, 2021

CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 12, 2021 Building a New, Virtual Sales Funnel Flying multiple times to close a sale used to be the norm. This has changed as businesses have reimagined the sales funnel in a virtual-first environment. Savvy sales teams have embraced the next normal, understanding that virtual and hybrid presentations are not only here to stay, but they’re also better for the bottom line. The research firm Gartner projects that by 2024, only 25% of business meetings will happen in person. Like any presentation, virtual selling success hinges on understanding and meeting the needs of the audience. Effective virtual presentations offer many of the same benefits of meeting in person, including the opportunity to build understanding through verbal, nonverbal, and visual…

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CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 11, 2021

CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 11, 2021 Lincoln-Douglas Debate: An Introduction As evidenced by the adversarial nature of debate, there are two sides to each debate, and these are known as the Affirmative and the Negative. The affirmative debater upholds, affirms, or agrees with the resolution. Their job is to present arguments in order to persuade the judge that the resolution is true. The negative debater, on the other hand, disagrees with the resolution and presents arguments to persuade the judge that the resolution is false. Each debater is responsible for arguing, or advocating, for his or her side of the resolution in front of a judge who decides which side of the resolution they will vote for based on the arguments…

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HARDISON’S TIPS – DECEMBER 10, 2021 – Things that Prevent Your Sales Team from Being Successful -2

HARDISON’S TIPS – DECEMBER 10, 2021 – Things that Prevent Your Sales Team from Being Successful -2 6.Don’t: Don’t ignore marketing . . . marketing is your friend. Marketing and sales have always been joined at the hip, and this is even more evident than ever in the social media age.  Some companies still don’t understand the difference, and so it may take some education of senior leadership to drive the point home.  Recognize that investments in inbound marketing, lead generation and outbound marketing to create qualified leads can dramatically improve the performance and productivity of your sales organization. Don’t: Don’t confuse activity with results. As tempting as it might be, don’t be misled by the activity of your sales team versus the results they produce.  The…

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CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 10, 2021

CHAMPION STRATEGIES – PUBLIC SPEAKING WORKSHOP – DECEMBER 10, 2021 What Are The Secrets To Writing A Great Speech? Would it not just be a fantastic thing to have your very own speechwriter? If you had one, then you could go about your day accepting any speaking opportunity that just happened to come your way. For each accepted opportunity, you’d call up your speechwriter, tell them what you were going to be expected to talk about and then since they understand the importance of public speaking have them go off and create a great speech for you. Unfortunately, just like me I’m willing to bet that you don’t have a speechwriter working for you. That means that the next time that you agree to give a speech,…

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