HARDISON’S TIPS – OCTOBER 15, 2021 – WHAT IS A SALESPERSON WIRED TO DO?
HARDISON’S TIPS – OCTOBER 15, 2021 – WHAT IS A SALESPERSON WIRED TO DO? While attending a recent seminar with small business owners, I found myself knee-deep in a discussion about what salespeople really do. Contrary to the business owners’ thoughts on the matter, I proposed that there are ONLY two (2) things a salesperson will do … What you pay them for, and what you measure. Do you agree? First, let me share what led to this discussion … A business owner of a $6M company complained that his lone salesman had not brought in a single new customer for over three (3) years. I asked if he had discussed this problem with the salesman, and was told that he had not made it a “big…