How to speak with confidence in public

Identify and challenge your excuses

Write down the thoughts you have when you avoid speaking in a meeting or when you reject delivering a presentation. These thoughts will identify what you’re specifically afraid of, such as, worrying the audience will judge you as incompetent.

This negative inner dialogue reduces your confidence and makes you think you can’t speak in public. Challenge these thoughts by looking at evidence of your successful communication and recognise how unrealistic the thoughts can be.

Focus on your message

When you’re presenting focus on what you’re saying and why this message needs to be delivered to the audience. This will keep you connected with your speech and will prevent you from being distracted by, for example, an audience member falling asleep or your evaluation of how the presentation is going. Instead you’ll be connecting to the listeners who finding your presentation valuable.

Create a stage persona

It can be tempting to imitate favoured public speakers but it’s better to work out what your characteristics as a speaker are and then amplify these. To develop a confident stage persona ask yourself:

  1. What are my best characteristics as a speaker? E.g. Am I empathetic? Humorous? etc.
  2. What are my features as a speaker? E.g. Do I gesticulate a lot? Am I energetic? Do I stick to the script or do I improvise? etc.


More experienced and confident public speakers use humour in their presentations. The audience will be incredibly engaged if you make them laugh and it lightens the mood which will make you feel more comfortable. But caution must be exercised when using humour because a joke can be misinterpreted and even offend the audience.

Only use jokes if you’re confident with this technique and it’s suitable for the situation. Making fun of yourself is usually a safe way of using humour and it cultivates trust because it’s more relatable to the audience.

Be prepared for mistakes

Mistakes happen all the time but reacting awkwardly can make the audience feel uncomfortable. It’s better to laugh at yourself so consider preparing one-liners to fall back on if you do make a mistake. Having this back-up can make you feel more secure.

Recognise the positives afterwards

After delivering a presentation it’s typical of some people to only focus on the negatives of the presentation. By doing this you’re ignoring the positives even though there were probably more of these compared to the amount of negatives. Acknowledge these positives and write them down so you can remind yourself in the future and challenge your negative predictions.

From his success on the sales floor of an automotive dealership  to becoming a veteran trainer and then the adoption of technology for Internet-based marketing, his career has evolved to deliver the skills and tools needed to help consumers. Richie Bello combined his automotive expertise with his robust desire to “take care of the customer first” to become an automotive influencer, published author, and renowned trainer.  Bello absorbed the wants and needs of consumers as he worked up the ladder of the automotive industry.

Over the thirty-five years of his career, he developed strong Internet marketing skills, leading him to developing software solutions that create ease for consumers, and helps dealers improve relationships with customers. Innovation drives success. And, for Bello, it’s in his DNA. took years to come to consumers and arrived in a timely manner, during the 2020 Pandemic. With over 6 million vehicles on the site, features that help consumers deliver, finance and warranty, Bello has met the retail digital age head on.

Bello also is founder of Richie Bello Institute of Leadership and Management, a 501C3 not for profit, dedicated to the recruitment, education and employment of veterans into the automotive industry. Visit


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