1) Finding your style

Different formats (e.g. speaking on a panel to delivering a talk) will require different approaches, the best advice I can give you is find the style that works for you.

Sometimes reading a speech word-for-word is fine, but it’s essential to engage with the audience, and you can’t do that if your eyes are staring down at your script. I’ve tried this method, and it made me lose my flow and mix up my words. I am definitely a wing-it kind of gal (by winging it I mean know my content inside out and do it by memory as best as I can!). If I am delivering new content with specific information, I’ll make cue cards with bullet points with 5 words max. to help give me a nudge if I get stuck.

2) Practice, Practice, Practice!

Take the time to practice your talk/presentation to learn and become comfortable with your content. This will help if any unexpected things pop up during your talk. When I delivered my first solo keynote, I recorded my script and would listen at any chance I got, so I understood what I was saying.

Practicing will also help make sure you iron out any kinks and that you keep within your time limit – it’s always better to keep under your time frame then go over (and this is coming from a rambler!)

3) Body Language

Communication is much more than what you’re saying, it includes your body language too! Of course, what you’re saying is important, but your body can also emphasize this.

When it comes to your body language, and if you’re able to, I would recommend:

  • Smile – it makes you feel better and engages the audience
  • Face the audience and have eye contact – focusing on specific faces instead of a whole group can help
  • Take deep breaths so you can also project your voice
  • Stand (or sit) straight and roll your shoulders back – try not to fold your arms
  • Ground your feet in the floor (if you’re standing) – I do this by keeping my feet shoulder-width apart
  • 4) Slow down

This is something I’m still working on. I’ve always had a habit of speaking too fast, and even now, I forget to slow down. It’s something I am more aware of so I can consciously slow down. To have an impact on the audience in a meaningful way, you want them to actually listen to what you’re saying so s-l-o-w it down! This will also help steady your breathing.

  • 5) Take pauses

Similar to slowing things down, don’t be afraid to pause. You can use this time to collect your thoughts before delivering a point or answering a question – it allows the audience the opportunity to absorb what you’re saying, emotionally connect and helps you emphasize a critical point.




From his success on the sales floor of an automotive dealership  to becoming a veteran trainer and then the adoption of technology for Internet-based marketing, his career has evolved to deliver the skills and tools needed to help consumers. Richie Bello combined his automotive expertise with his robust desire to “take care of the customer first” to become an automotive influencer, published author, and renowned trainer.  Bello absorbed the wants and needs of consumers as he worked up the ladder of the automotive industry.

Over the thirty-five years of his career, he developed strong Internet marketing skills, leading him to developing software solutions that create ease for consumers, and helps dealers improve relationships with customers. Innovation drives success. And, for Bello, it’s in his DNA. took years to come to consumers and arrived in a timely manner, during the 2020 Pandemic. With over 6 million vehicles on the site, features that help consumers deliver, finance and warranty, Bello has met the retail digital age head on.

Bello also is founder of Richie Bello Institute of Leadership and Management, a 501C3 not for profit, dedicated to the recruitment, education and employment of veterans into the automotive industry. Visit


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