So How Do You Get Rid of Public Speaking Fear?

To conquer fear, a simple four-step process can be used.

  1. First, Start with an Attitude of Want: You have to want the skill that is being developed. You don’t have to have a lot of confidence in the beginning, but you often do have to have a bit of courage. Courage with success leads to confidence.
  2. Second, Break the Activity into Component Parts: Most people try to complete an entire activity flawlessly all at once, but if a mistake is made in the process, fear develops. It’s easier to grow in a step-by-step manner.
  3. Third, Master the Component Part: Practice each component until confidence in that specific part grows. String a series of these successes together, and the self-confidence in that overall skill grows as well.
  4. Repeat the Process: As a person masters a component part of a process, confidence grows. It becomes much easier to practice the next part… and the next. The speed at which we pick up a new skill in the area increases as well. It’s like a snowball in that it’s a little challenging to get started, but as you roll it over and over, it gets bigger more quickly.

One of the interesting things that happen is that once we go through this cycle once, the first phase, The Attitude of Want, is much easier to move through because we’ve already had success. As we complete the process over and over having success each time, the fear that originally kept us from moving through the first phase decreases dramatically.

Most nervous speakers fail to break the skill into component parts. They try to master the entire skill all at once.

That would be like taking a four-year-old to the BMX dirt bike track and pushing him down the steepest hill. Or like taking the 15-year-old driver to downtown New York City her first day behind the wheel. Or like sending a rookie police cadet into the middle of a big drug deal.

But that’s what we do with public speaking. We jump in front of our peers, or the board, or a big client and we wing it. I’d like to suggest a betterway. To overcome public speaking fear, confident speakers break the skill into component parts and then master each part.

From his success on the sales floor of an automotive dealership  to becoming a veteran trainer and then the adoption of technology for Internet-based marketing, his career has evolved to deliver the skills and tools needed to help consumers. Richie Bello combined his automotive expertise with his robust desire to “take care of the customer first” to become an automotive influencer, published author, and renowned trainer.  Bello absorbed the wants and needs of consumers as he worked up the ladder of the automotive industry.

Over the thirty-five years of his career, he developed strong Internet marketing skills, leading him to developing software solutions that create ease for consumers, and helps dealers improve relationships with customers. Innovation drives success. And, for Bello, it’s in his DNA. took years to come to consumers and arrived in a timely manner, during the 2020 Pandemic. With over 6 million vehicles on the site, features that help consumers deliver, finance and warranty, Bello has met the retail digital age head on.

Bello also is founder of Richie Bello Institute of Leadership and Management, a 501C3 not for profit, dedicated to the recruitment, education and employment of veterans into the automotive industry. Visit


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