Knowledge: Not All Trainers…
If there’s anything the COVID-19 pandemic has taught me, it’s this: There is no quick fixes, slap-dash measures, or…
Creating a Digital Selling…
Creating a Digital Selling Experience For the Automotive Industry Vehicle buying has changed dramatically over the last ten years,…
Why Buying/Leasing a Certified…
Why Buying/Leasing a Certified Pre-Owned Vehicle is Just Plain Smart New car smell, single- or double-digit numbers on an…
Amid Coronavirus Pandemic Uncertainty,…
Amid Coronavirus Pandemic Uncertainty, Automakers Offer Peace of Mind Via Payment Relief Audi Audi and Audi Financial Services are…
How Car Dealerships Can…
Tips on how to conduct automotive business in these unprecedented times. How are you handling coronavirus at your dealership?…
AS A CONSUMER IS…
AS A CONSUMER IS YOUR GRADING OF A DEALERSHIP IMPORTANT OR ARE YOU LOOKING FOR LOYALITY? Loyalty. A strong…
How Car Dealerships Can…
How Car Dealerships Can Manage Virus Risk and Safety Tips on how to conduct automotive business in these unprecedented…
CPO Brandon K. Hardison
Over my automotive selling and educational career; I have always kept the consumer in a position to choose what…
Social Selling Brandon K.…
I see it every day in the automotive business where sales consultants complain that they can’t make any money.…
Marketing For Car Guys
I have been talking about this for a while and it’s finally ready to launch…my new book, that is.…
